Case Studies

Some of our campaigns to international audiences.

 

GREATSIGHTS, DOMESTIC PROMOTION

BRIEF:  Produce video & still content throughout New Zealand’s premier tourism locations. Optimised for the Asian, Indian & European markets, including digital and social formats. Locations consisted of Hobbiton, Waitomo Caves, Te Puia, Milford Sounds & Mt Cook. By the end of the campaign, we produced 30+ videos & 500+ commercial stills.

SOCIAL CHANNELS:  Facebook, Instagram, YouTube, WeChat, Weibo

PRIMARY DISTRIBUTION:  Global Trade, Digital & Social

 

Milford Sound - Social 15”

Rotorua - Social 15”

Hobbiton - Social 15”

 

ACG x aut, International iNTAKE

BRIEF:  Create an evergreen social campaign to promote AUT University to the Asian market via enrolment into the ACG Pathways Programme. Personal, script and creative should be catered to the unique target demographic and language whilst identifying as an ACG campaign, lasting 12 months.

SOCIAL CHANNELS:  Facebook, YouTube, WeChat, Weibo

PRIMARY DISTRIBUTION:  China, Japan, Korean, Phillipines, Indonesia, Vietnam

 

Campaign - Hero 120”

Stories - Social 15”

Explore - Social 15”

RECENT VIDEO PROJECTS

Westpac - Future Team

Showreel - 2019

GreatSights - Milford Sound Tour

Vector Wero - Hero Campaign

AJ Hackett - Auckland Transit

GreatSights - Hobbiton & Rotorua Tour